Get to know Hixon Zuercher Capital Management
We provide professional wealth and asset management solutions to individuals, families, professionals, business owners, institutions, and foundations. We assist our clients in reaching their financial goals and achieving their dreams with the nest egg they’ve worked hard to achieve. We’d love to have you join us on the journey ahead!
The Story of hixon zuercher
The Beginning
In 2002, Tony Hixon and Adam Zuercher launched our firm in a spare room at Adam’s house with zero clients, zero assets under management, a phone, a computer, an internet connection, and a dream. That year, the markets were still coming off the hangover from the tech bubble and we were all still feeling the effects of 9/11. With motivation to bring healing and success, we launched our firm, focused on providing wealth creation and investment management solutions to enable our clients to achieve financial freedom. Thus, our original name, Freedom Financial Solutions, was born.
The mission of Freedom Financial Solutions was to help our clients achieve their financial goals by successfully managing their investments, and that mission remains the same today.
Our First Office
In 2003, we opened our office in the Glass Block Building in downtown Findlay, where we currently reside today.
Tony Hixon and Adam Zuercher at the ribbon cutting ceremony in 2003.
a name change was due
We realized that the name Freedom Financial Solutions no longer reflected our mission as a firm. It became clear that our core passion was investing, and it was time for a change to portray that focus.
In 2012, our firm became Hixon Zuercher Capital Management. Our new name communicates the focus of our business and highlights the names you have become familiar with as your investment managers over the years.
Introducing a new partner
Josh has been dedicated to helping clients craft detailed financial plans and build investment portfolios designed to achieve their financial goals. His promotion to Partner was a well-deserved milestone in recognition of his commitment and expertise.
New beginnings
To honor Adam’s contributions and celebrate his years of business success, we gathered our team and clients at a local brewery, raising a toast to new beginnings and continued growth.
Tony Hixon, Adam Zuercher, and Joshua Robb at Adam’s Farewell Event.
Another New Partner
In January 2026, Austin Wilson was promoted to Partner and Chief Investment Officer (CIO), taking leadership of the firm’s investment strategy, overseeing the Asset Management Team, and joining the Management Committee as Hixon Zuercher Capital Management continued its growth and commitment to stewarding generational wealth.
now and the future
We know the future is more exciting than the past. The world is a much better place than it was in 2002 as technology alone has made a better place to live, work, and play.
Economically, there will always be challenges and levels of uncertainty; however, there are also extreme levels of opportunity. We commit every day to finding those investment opportunities and helping our clients achieve their goals and dreams.
Wealth is more than money, and we are dedicated in serving our clients to meet their goals both financially and non-financially.
Let's get connected!
THE HIXON ZUERCHER DIFFERENCE
We Are Independent
We are not owned by a Wall-Street brokerage house, a bank, or an insurance company. We do not have sales quotas and we are not pushing specific products. We control the advice given to our clients, which puts us in the position to serve our clients’ best interests.
We Are:
Our advisory services are completely objective and free of conflict. The term “fee-only” describes how we get paid.
A “fee-only” compensation structure is of critical importance to you. By operating as a “fee-only” firm, we can serve your best interests. Our only form of compensation comes directly from our clients, and is a mutually agreeable percentage of assets under management. We earn no commissions or fees on the investments and recommendations we make for and to our clients, and we receive no referral fees.
An investment advisor who is dependent on commission income has a financial stake in the course of action they recommend to a client. This creates an inherent conflict of interest and cannot be considered objective or unbiased. That conflict of interest can cost the client both in out-of-pocket expenses and in the quality of advice the client will receive.
We believe that many of the problems that beset Americans today in their financial affairs – including failure to protect retirement assets and poor allocation of savings and investments – relate directly to the conflicts of interest that pervade the marketplace. Therefore, it is extremely important to us that our clients know we are always focused on their financial and long-term benefit as they invest with Hixon Zuercher.
We Manage & Invest Assets In House
We work for our clients and our clients alone, meaning we are not limited by any specific investment strategy. This freedom gives us the ability to analyze and select investments from the vast array of global securities available today, ensuring our clients are diversely yet wisely exposed to the markets.
Because we do not sell financial products or retain allegiance to any one brokerage firm, our clients avoid the burden of the commission-laden, retail financial services system. We utilize discount brokerage firms that allow us to implement investment strategies that include no-load mutual funds, stocks, bonds, and other investments where appropriate.
We also have access to institutional mutual funds that are not available to retail investors at large. Many of these investments have significantly reduced operational expenses that translate into higher returns for our clients.
We Are Focused On Relationships
Our relationships with our clients are our top priority. We genuinely care about our clients achieving their goals, and we want them to feel comfortable when discussing their futures with us.
We want to work collaboratively with our clients to help them maintain, build, and steward generational wealth!
We Are Transparent
Our clients are our number one priority, and we want to always ensure they feel safe and secure with their investments under our management.
For this reason, we are passionate about providing clear, open communication with our clients about their investments.
As a client of Hixon Zuercher, you will always know three things:
- How much you are paying for our services.
- The results your investments have achieved for you.
- What we are doing for your portfolio.
We Are Driven By The Future
We are excited about all aspects of looking to the future, but helping our clients prepare for financial success in their own futures is a core focus of our firm. Along with investment management, we conduct extensive retirement analysis, planning, and coaching all catered to each clients’ individual needs and goals.
All our assistance is centered around a full-scale strategic plan to help our clients take positive steps to achieve their financial goals and dreams before, during, and beyond retirement. We are committed to helping our clients determine the legacy they want to leave. It is our privilege to walk beside them as they strive toward the future.
